SEO Audit Services

Exhaustive SEO audit (technical, on-page, off-page)

Thorough action plan

Conversion rate optimization strategy

Glaring Signs You Need a Website SEO Audit

There are a million reasons to audit your website for SEO – but some are more serious than others.

Lots of Traffic, Few Conversions

High traffic with a low conversion rate means you may be targeting the wrong keywords – or there is some spammy nonsense at work that needs fixing.

Sudden Drop in Rankings

The all-powerful Google ranking algorithm is updated regularly. A big, overnight drop in traffic is a sign you’re violating the new guidelines – don’t panic. An SEO audit will get to the bottom of it.

Traffic is Flatlining

Traffic was once booming, but it’s gradually slowed to a trickle. Your website probably needs some maintenance. SEO audits tell you exactly how to redeem the glory days.

Our Website SEO Audit Services

Our analysts will dive into your website’s architecture to
understand how “SEO-friendly” it is. We’ll examine:

  • Content Visibility
  • Analytics and Tracking
  • Canonicalization
  • Google Search Console
  • Manual Actions
  • Mobile Friendliness
  • Indexing
  • 404 Scanning
  • Robots.txt
  • Sitemap
  • Security concerns
Man Working on Laptop while Woman Takes Notes

We’ll analyze the customer-facing end of your website to gauge how you are attracting visitors – and nurturing them into conversions. This involves:

  • Site Content Structure
  • Page Copy Theme Analysis
  • Meta Data Analysis (Page Titles, Meta Descriptions, Heading Tags)
  • User Experience
  • Internal Linking & HTML Sitemap
  • Keyword Research
  • Keyword Use
  • Schema
  • Images & Video

The Fortress team will look into all the actions you’ve taken outside of your website that impact SEO, analyzing:

  • Backlinks
  • Social Media
  • Podcasts
  • Events
  • Content Marketing
  • Reviews
  • Citations

The Fortress Process

At Fortress, we specialize in link building and advanced SEO tactics to boost your online visibility and revenue.

1.

Optimize Your Existing Assets

Every website SEO audit starts with a friendly chat. We need to get a
feel for your challenges with search, goals, and where you’d like your
online presence to be.

3.

Plan

Using our findings from the SEO audit, we’ll map out an end-to-end
action plan to get your website trending in the right direction.

2.

Research

The Fortress SEO analysts will dive into your web assets to figure out
what’s working well, which areas need some love, and where your
best opportunities lie.

Man in Gray Suit Jacket Sitting Beside Woman in Gray Blazer

4.

Present

We’ll put everything from the SEO audit into a crystal-clear,
easy-to-read format – minus the jargon. We want you to understand
every single detail about your search presence, and how we’ll help
you reach the next level.